How do people use Twitter for Business with Twitter Although Twitter started off as a social network, asking its users what they were doing and soliciting a lot of random twitter, it has evolved into a real-time information network ? asking the question, ?Whats happening now?? This shift has made it more viable to make money with Twitter.
As this establishment of Twitter as a source of real-time information and news spreads to more and more Internet users, it increases the ability to use Twitter for Small Business. It allows you establish your position as a provider of information to your niche, and get the attention of your target prospects and customers.
This is why Twitter for Business is a good strategy. Business has been defined as the art of getting people to change their minds if theyre not yet doing business with you, or getting them to retain their current mindset if they are already doing business with you. Now, you can use Twitters new position as a source of information and news to feed your prospects and customers the kind of information that will either convince them to do business with you, or keep doing business with you.
Once you have established yourself with followers in your niche ? convinced prospects that your business can provide them with what they need and want ? you can then use Twitter for Business to them. Either moving your prospect directly to a sale, or converting them to a lead for sales via another medium.
With a Twitter for business strategy in place, you can make money with Twitter. You just need to determine what kind of information you need to supply for your niche and establish a system for effectively and efficiently supplying that information with your tweets. Then, you too can use Twitter to convince people to buy your products or services ? or convince your current customers to continue doing so.
A challenge facing any business, especially if theyre doing business on the Internet, is closing the emotional gap between them and their customers. This is critical for your business. It is critical for your bottom line. So watch how to use Twitter for Business to achieve this and cement customer loyalty. From large companies, like Dell Computer and Levis Jeans, to small boutique wineries and restaurants, businesses are making good use of this social network to build a connection with prospects and customers. Twitters mini-blog model makes it a good platform for quick and easy public communication, allowing these businesses to give quick answers to their customers, and provide good information to all their followers at the same time.
You can use Twitter for your business. The beauty of this social network is that any business ? big or small ? can make good use of Twitter. For small businesses, here is an extremely low cost way to close that emotional gap ? speaking directly to prospects and customers, providing quick customer service in 140-character communication, and keeping customers up to date with company developments and new products or services.
Using Twitter for businesses is not that different from using it for private individuals. A Twitter account created by Starbucks is no different from one created by a high school student who uses it to communicate with his pals. The only difference lies in how you use it.To establish a good image and reputation with your business Twitter account, start with a name that portrays you as a business. Consider your niche, your target prospects, your existing customers, and what they expect. Design a Twitter background that adds to this image, one that shows your business relationship to your target market and provides a promise of benefit to that market. This background can set your Twitter account apart from the casual user, by giving your account a professional look and feel.
Then, use your Twitter account to establish communication with your prospects and customers. Not just a string of promotional tweets, but a mixture of interesting, useful, and even some slightly intimate tweets. Build that emotional connection that will cement loyal relationships. This is how businesses use Twitter to close the emotional gap. This is how businesses like Dell, Levis, and many others are building customer loyalty 140 characters at a time.
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